Got T-shirts or embroidered shirts for your team, event, or other occasion? Think about how to make the most of them! Designing company shirts for your business can enhance your brand image and promote team unity.

Company shirts not only reflect the unity of the company's employees, but are also a powerful tool for building brand awareness. The location of the logo on the shirt is a key factor that can significantly affect the achievement of planned goals. Therefore, we have prepared tips on the best printing position to meet the company's expectations and needs.

Here are steps and tips to guide you through the process:

Steps to Designing Company Shirts:

Define Purpose and Audience:

Determine why you need shirts (e.g., for employees, promotions, giveaways).

Determine who will be wearing them (e.g., employees, customers).

Choose Shirt Type:

Decide on Style: T-shirt, polo, button-down, hoodie, etc.
Choose Material: Cotton, polyester, blends, moisture-wicking fabrics, etc.

Develop Design:

Logo Placement: Common locations include chest, back, sleeves, or a combination.
Brand Colors: Use your brand’s color palette for consistency.
Typography: Choose fonts that match your brand’s style. Make sure they are legible.
Graphics and Slogans: Include relevant graphics or slogans that reflect your brand’s message.

Simple: Keep your design simple, uncluttered, and visually appealing.

Use Design Software or Tools:

Use graphic design software like Adobe Illustrator or Photoshop.

Online design tools like Canva, Custom Ink, or Vista print are helpful for beginners.

Create a Mockup:

• Design a mockup to visually demonstrate how the shirt will look. This helps evaluate placement, color combinations, and overall appeal.

Collect Feedback:

• Get feedback from team members or focus groups to improve the design. Choose a Printing Method:

Screen Printing: Good for bulk orders with simple designs.
Direct to Garment (DTG): Good for small orders and detailed designs.
Embroidery: Provides a premium look and is good for logos and small text.

Heat Transfer: Best for small batches and customization.

Choose a Supplier:

Research and choose a reliable supplier. Consider factors like quality, price, turnaround time, and customer reviews.
If possible, request samples to check the quality of the fabric and print. Place an Order:
Decide on quantity, size, and color.
Confirm all details with the supplier before placing an order.

Attractive Branding for Company Merchandise

Company t-shirts are an important part of your merchandise. A well-designed, well-placed logo on a t-shirt can attract attention and promote your brand. It’s crucial to align the design with your brand’s corporate identity - make sure the colors, visuals, and aesthetic are consistent with what you present every day.

If you want your team to wear t-shirts with your company logo, choose a simple and aesthetically pleasing design. Think carefully about the right color palette - you can go for traditional bright and practical colors or unique and vibrant colors, there are many to choose from on MerchUp.

Example Concepts:

Classic Company T-Shirt:

Color: Solid color t-shirt in one of the brand's primary colors.

Design: Company logo on the left chest and slogan on the back.

 

 

Event T-Shirt:

Color: White or light-colored t-shirt for easy reading.
Design: Event logo on the center front and event date and details on the back.

Color: Bright, eye-catching colors.

Design: Large, bold logo on the front and website URL or social media handles on the sleeves.

 

 

Team Building/Employee Uniforms:

Color: Neutral colors for a wide range of uses.

Design: Small logo on the left chest and employee name on the right chest or back.

By following these steps and tips, you can create company t-shirts that effectively promote your brand while also being comfortable and attractive to wear.

Tips for Designing Effective Corporate Shirts:

Brand Consistency:

Make sure the design reflects your brand’s identity and values.

Use your brand’s logo, colors, and fonts consistently.

 

 

Consider comfort:

• Choose comfortable, breathable fabrics that your employees or customers will enjoy wearing.

Functionality:

• Consider the purpose of the shirt. For example, consider moisture-wicking fabrics for sports or more durable fabrics for work wear.

Versatility:

• Design shirts that can be worn in a variety of settings, including formal and casual. Size inclusivity:

• Offer a variety of sizes to accommodate all body types.

Professionalism:

• Make sure the design looks professional and fits your business’ image. Avoid designs that are overly complex or distracting.

Sustainability:

• Consider using eco-friendly materials and printing methods to promote sustainability.
By following these steps and tips, you can create corporate shirts that not only look great but also serve as an effective

branding tool for your business.

Just putting your logo on company t-shirts isn’t just for aesthetics, it’s also a marketing strategy. Be sure to match the design to your brand’s corporate identity and the quality of craftsmanship so that the logo looks its best and promotes your company in an effective and professional manner.